Archive | #SocialTV RSS feed for this section

Live Streaming: This Is the New Selfie and Here’s How Big Brands Are Owning It

We’re all familiar with the modern “selfie” and have seen how celebs, businesses, teenagers, young professionals and pretty much everyone else in the world is using them to self-promote or share their lives in some way. Remember Ellen’s famous selfie at the Oscar’s? Or when Space Station astronaut Aki Hoshide snapped a picture of himself floating […]

Continue reading

When a Subscriber is Not a Customer: Surviving the Unbundling of TV – July column for Sports Video Group

Read the full Sports Video Group Digital column Two Thursday’s ago, the Wall Street Journal ran a great piece on the pay-TV biz. It seems the most revered, profitable media brand in sports history is facing turbulence as the bundled–pay-TV cord begins to fray. ESPN’s subscriber numbers have declined 7.2% since 2011, according to Nielsen data. […]

Continue reading

PANEL: The Long-tail of Live Sports: Coming to #DigitalHollywood! This Wed 4/29 at 1045am at Ritz Carlton Marina Del Rey

Digital Hollywood Sports Next http://www.digitalhollywood.com/sportsnext.html Date: Wednesday April 29th Time: 10:45am – Noon Title: The Long-tail of Live Sports – How to make it great; How to cultivate an audience; How to pay for it Abstract: We’ll talk about (1) great live sports production at a fraction of the cost of broadcast (2) traditional and […]

Continue reading

What’s next for Twitter? Here’s my advice. MobileMarketer.com article extract.

I’ve become even more bullish post-NAB on the importance of a set of behaviors I call #SocialTV. Sure, I know others feel differently, but here’s my view: #SocialTV is the hashtag for social mobile video native. (Marissa Mayer called this segment ‘MaVeNS’  on her last call with Wall Street.) It’s a broad set of themes and growing use cases […]

Continue reading

Periscope and Selfie Streaming: Cams going mainstream, Opportunity to get this right

Hi all. It’s a packed day at NAB Show #NAB2015! First – the #SocialTV Index volume 2 is out! The free report is truly worth a peek. John Eggerton of Broadcasting & Cable picked it up, as has at least one other outlet. The headline? Twitter seems to be losing ground to Facebook – fast. Declined 25% vis-a-vis August 2014. If the numbers […]

Continue reading

Hey TV Nets: The Whipclip Revolution is here! Let’s Reward the Legal Approach

Whipclip won’t be the first entrant in the live TV clipping market, but it is decisively the most important. ABC, CBS, FOX, VH1, A&E Network, Lifetime, Bloomberg, and Turner are on board – but for how many shows? And what about sports?

Continue reading

7 Reasons #NABShow beats #CES and #SXSW

In “The Purpose of Silicon Valley,” MIT Tech Review author Michael Malone talks of a geeky debate happening in the Valley these days. The question? Are we losing our purpose? Social networking apps are fun, the argument goes, but global hunger isn’t yet solved – and tech startups need to be involved in those problems. […]

Continue reading

Meerkan’t: Why Meerkat won’t be the app that defines Now-casting

Edited: Title changed – Fail was too strong a word – congrats to you guys Meerkat! But here’s why I think you won’t be worth bajillions.   I love live streaming. I love selfies. And I love social networks. But Meerkat? That’s not a name that’s going to stick. Let me qualify: Social selfie streaming […]

Continue reading

“This is huge.” Eddy Cue is right. The death of the TV bundle is near.

TV insiders have always felt that HBO was one of the most important elements for holding the bundle together. Last fall, in a watershed announcement, HBO announced it would offer a direct to consumer OTT service. But there wasn’t much to comment about – since no details were released. Well, now we have commercial terms – and […]

Continue reading

Twitter is a Platform, Vine is a Genre, Video is a medium

There’s an interesting article on Re-code today about Dick Costolo’s comments on Vine. The author suggests that Vine will compete with Twitter’s native Video offerings but I don’t think so. The way I think of it is this: Twitter is a Platform, Vine is a Genre and Video is a medium. http://recode.net/2015/02/11/dick-costolo-on-how-vine-fits-into-twitters-ambitions Twitter is a distribution platform. With Twitter, you […]

Continue reading